June 6, 2024
ORS & 3SS bring simpliTV to VIDAA OS-based Smart TVs and launch innovative Highlight Feature – a Replay Service in time for the European Football Championship
Highlights
Austria’s national broadcast network operator ORS has launched its latest simpliTV app, developed and delivered by long-term core technology partner 3 Screen Solutions (3SS), for Hisense smart TVs, powered by the emerging operating system VIDAA
3SS also helped launch ORS’ novel simpliTV feature for football fans: Highlight Feature – a Replay Service enables viewers to replay game highlights at any time during or after a live match
The smart TV app was launched remarkably fast – in under three months from kick-off including certification –successfully achieving ORS’ goal of completion prior to the European football championship: 3Ready was primed for VIDAA OS deployment, 3SS having early on recognized VIDAA’s scaling potential
Stuttgart, Germany – 6 June, 2024 - 3 Screen Solutions (3SS), leading provider of software solutions for set-top boxes (STB), smart TV, multiscreen and in-vehicle entertainment, announces that Austria’s national broadcast network operator ORS has gone live on Hisense smart TVs with its super-aggregated multiscreen simpliTV service. The app is powered by the emerging VIDAA operating system.
ORS continued to rely on long-term core technology partner 3SS to deliver this strategically important reach-extending service enhancement, as well as deploy a new UX innovation specifically created for football fans.
New simpliTV Highlight Feature –a Replay Service
ORS has launched the Highlight Feature – a Replay Service, enabling customers to re-watch game highlights even while the match is still underway, or afterwards. It is expected that this innovation will especially appeal to groups of friends enjoying the match together.
This new enhancement is being made available to all simpliTV users for a promotional period of two months to enjoy on multiple simpliTV receiving devices – on hybrid STB, Samsung, LG and Android smart TVs.
Project delivery was fast; with the smart TV app launched in under three months from kick-off including certification. The project-critical objective, ORS’ fundamental requirement, was completion in time for the European football tournament – of which Hisense is an official gold sponsor – taking place 14 June to 14 July 2024 in Germany.
“ORS, Hisense, VIDAA and 3SS all rolled up our sleeves and worked closely, with a high level of communication and responsiveness; with 3SS as prime integrator, and a shared focus among the partners, these innovations were delivered in the highest quality and in time to showcase the European football championship. We thank everyone involved,” said Philipp Dainese, CEO of simpliTV.
As with multiple earlier simpliTV service launches, both new simpliTV enhancements deliver superior UX thanks to 3SS’ award winning 3Ready Product Framework. 3SS early on recognized the potential of VIDAA OS to help operators reach new audiences and therefore added support in 3Ready to easily scale existing smart TV apps to VIDAA.
Kicking off its staged multiplatform rollout in May 2021, simpliTV launched custom apps for Samsung connected TVs – sold in Austria with simpliTV pre-loaded – as well as LG webOS and Android smart TVs. In the same year, ORS was honored with a VideoTech Innovation Award in recognition of its novel technological approach to its smart TV apps, which enable seamless switching between DVB live TV to timeshift via streaming.
ORS launched its next-generation hybrid digital satellite and terrestrial STB, the Skyworth-built simpliONE Box, featuring advanced 3SS-engineered UX in May 2022.
simpliTV’s 100+ channels bring together the best of DVB broadcasting, OTT streaming and Google Play Store Apps, combining the stability and quality of digital satellite
and terrestrial TV with all of today’s key online video features.
“The latest deployments for ORS are the perfect example of what can be achieved through collaboration, and we're proud of the achievement of delivering in such a short timeframe,” said Kai-Christian Borchers, 3SS Managing Director. “We’re also gratified that ORS is demonstrating its abiding trust in our 3SS team and in 3Ready; ORS yet again is showing its dedication to delivering the best super-aggregated entertainment to customers, now with Hisense TVs extending choice even further.”
US-headquartered VIDAA is a technology company whose main product is the VIDAA Smart TV OS and content platform. Founded by Hisense Group and other investors in March 2019, VIDAA promises that once a service provider releases a fully approved VIDAA-based smart TV app, it can directly launch complementary services on other VIDAA-enabled devices without further incremental manufacturer certifications.
About ORS
The ORS Group guarantees public and commercial content providers the transmission of audio and audio-visual offerings via terrestrial, satellite and cable as well as IP services and streaming solutions. ORS comm provides the commercial business within the group. Under the simpliTV brand, ORS comm itself operates a TV platform that is available to TV consumers via antenna, SAT and streaming. For more information: www.ors.at
About 3 Screen Solutions (3SS)
3SS delivers experiences people love. We enable seamless entertainment experiences across all screens, for and together with service providers worldwide. Founded in 2009, we are an acknowledged leader in system integration, software engineering, UI/UX design innovation and solution architecture. We created 3Ready, the world's leading product platform, to accelerate launches of entertainment services on all devices, co-create and enable customer-centric innovation. The award-winning 3Ready product platform counts 24 operators with 68+ million users reach, and four automotive projects. These include 4iG, A1 Telekom Austria Group, Allente, Altibox, Astro, Elisa Estonia, Eutelsat, Liberty Global, Norlys, O2/Telefonica, ORS, Proximus, SES, Swisscom, TCC Uruguay, Tele2, TELUS, Vodafone and Yes. Broadcast customers include Blockbuster, Joyn (ProSiebenSat.1/Discovery), n-tv, ProSiebenSat.1, SUPER RTL (TOGGO), and Viacom, among others. Please visit 3ss.tv for more information and follow us on LinkedIn.